Why pick the regional hub even if it’s a small town, Facebook Messenger Ads how and why, Why retarget your patient base and do it legally, Priority and Intention to learn new tech, and why teach you how to do FB ads vs Dr Shawn Andrews doing it for you.
Dr. Shawn Andrews met his wife at Northwestern States Chiropractic College in Minnesota who is also a chiropractor but at the moment is raising 6 children.
Dr. Andrews has a training course on how You Can Do Facebook Ads versus he doing them for you. His blog and soon to be released podcast is The Inspired Chiropractor. www.theinspiredchiropracor.com
We discuss why he moved 20 minutes down the road to the area regional hub vs continuing to struggle in his bed and breakfast “bedroom” community (1700 people).
Small town doesn’t have to mean small practice but listen to his Caveats of what type of small town to start in if you like that lifestyle and some rules to make it successful.
Why do you have to be coachable and how did it transform his clinic?
Let’s jump into the Facebook Ads part of the interview
Why has he stopped doing the $29 exam?
He is using Messenger more and more as well as Long Form Posts… how is that working for him? What are some of the rules to FB Messenger and questions and interactions you should be asking the potential clients so they are warmed up and ready to pay.
Any reason to retarget your current patient base?
New ways to get reviews on Facebook and Google from your patient base… its ninja sneaky.
Top 2 tactics to get Leads for Chiropractic patients on FB. Dinner with the Doc, Workshops, Webinar, 3 Video Series, Ebooks or just plain good articles so they come to your site and then retarget them with ads?
Is learning the new Technology yourself as hard as it sounds? AND do you have the Time to learn it?
Priority and Intention – you can learn whatever you want if you have those two traits.
What to look out for when cold approached by these “marketing people who will do it FREE for one month”, what questions to ask?
Should you ever pay $1000 per month for someone to do ads for you… just there basic fee not even including your ad spend?
As a solo doc, should you hire a fill-in doc or just bite the bullet.
Why did Dr Andrews the Inspired Chiropractor decide to quit running ads for other doctors and focus on a teaching program so they can do it themselves?
Since he has 5 kids and two jobs and a wonderful wife… how in the world does he have time for all that?
You pursue what you don’t have, how does that apply to marriage?
Dale Carnegie How to Win Friends and Influence People
Podcasts: Perpetual Traffic, Dave Ramsey’s Untrained Leadership, Rick Mulready, Social Media Marketing.
Justin’s Picks: Freedom Fast Lane, Cash Based Practice, Russell Brunson, Science of Social Media (Buffer)
Show notes can be found at www.adoctorsperspective.net/70 here you can also find links to things mentioned.